Press Releases
FOR IMMEDIATE RELEASE
Ken Drab
Marketing Director
(352) 371-3948
ken.drab@roomsaver.com
TRAVELER DISCOUNT GUIDE CHANGES
January 31, 2006 – Traveler Discount Guide (TDG), the nation’s largest and only monthly hotel coupon guide is changing - covers. The new covers feature a bold, contemporary, flowing style while maintaining its distinguishing green color.
“It’s a great new look,” said Randy Cochran, General Manager of Traveler Discount Guide. “This is a year of exciting changes for our guide. After all, we started this industry – we’ve been busy perfecting it.”
The cover also reflects the addition of RoomSaver.com, as the exclusive online partner of the guide. As of January 1, 2006, TDG became the sole reseller of the web’s leading hotel discount referral engine. RoomSaver.com is also phasing in a new logo that will be present on the cover of the guide and in a national branding campaign in the guide.
“Our covers are just the tip of the iceberg,” hinted Cochran. “The industry is changing and our partnership with RoomSaver reflects some forward thinking leading to some great new strategies that we have in development.”
The new TDG covers started running in select markets in January. The March issue will mark the complete nationwide change.
About Traveler Discount Guide
Traveler Discount Guide, originated the discount guide industry as the ‘Exit Information Guide’ in 1982. Today, the original Green Guide operates coast to coast throughout the contiguous 48 states with an extensive network of over 19,000 interstate distribution locations and a client base of over 6,000 hotels, motels and resorts. More than 40 million Traveler Discount Guides are distributed in the U.S. annually, rewarding smart travelers with discounts on hotel rooms while providing hoteliers incremental walk-in business. Traveler Discount Guide is a division of Travel Media Group, a wholly owned subsidiary of Trader Publishing Company.
About RoomSaver.com
RoomSaver.com, created in 1999, is the Internet’s premiere hotel coupon and traveler information website. RoomSaver.com aggregates discounts from more than 4000 hotel listings in a single location, providing the largest selection of hotel coupons to over 325,000 visitors each month. By offering both coupons and a direct link to most hotel’s websites, travelers have a comprehensive way to save money and stay at the hotel of their choice. RoomSaver.com also provides multiple photos and comprehensive search functionality to aide travelers in their decision making process. RoomSaver.com unites the traveler and hotelier online – dramatically improving the way people research, locate and advertise hotel rooms. RoomSaver.com is part of Travel Media Group, a wholly owned subsidiary of Trader Publishing Company.
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