Client Newsletters on RoomSaver.com
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Vol.2, No. 3 : March 2005 
In this Issue: > Industry News > What?s going on at RoomSaver.com? > Consumers prefer booking hotels online > Traveler Tribute > Travel Trends: Searchers crave descriptive copy > How Are We Doing? > Success Stories? > Comments |
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Industry News
What's going on at Roomsaver.com Check out RoomSaver.com in the March 2005 issue of RedBook magazine! In the section titled Money Smarts on page 65, RoomSaver.com is suggested as a great website for incredible Spring Break hotel rates. If you haven?t posted your Spring Break rates on your RoomSaver.com listing get with your sales rep today! RoomSaver.com will be attending the March 2005 Asian American Hotel Owners Association (AAHOA) Tradeshow in Ft. Lauderdale, Florida. Make sure to visit us in booth 1006!! Stay tuned for more RoomSaver.com activity. Always visit our website to keep abreast of your listings! Let us know if we can make any changes for you. Consumers prefer booking hotels online When it comes to getting a hotel room, travelers are doing most of their reservations online, according to a new report from Keynote Systems, Inc. The San Mateo-based Internet commerce measurement company says there?s steady growth in the number of consumers stating they use the Internet to book lodging accommodations as compared to those using other methods, such as calling hotel reservation lines or calling a travel agent. More than two-thirds (67%) of consumers participating in the study reported that they are likely to book on a hotel website as compared to just 57% who are open to using a phone reservation system. Just 16% report a willingness to use a travel agent. With RoomSaver.com, travelers have the option to book their rooms by linking directly to the hotel?s website ? bringing travelers that are ready to book their rooms directly to your reservation page! What?s more exciting is that RoomSaver.com is also snagging that 57% who prefer to book through a phone reservation system by providing hotel?s with a toll-free number that transfers travelers to the hotel?s reservation desk. Capture more online travelers with RoomSaver.com! View entire article on hotelmarketing.com> Traveler Tribute 'Every time we have used RoomSaver.com we have gotten a great deal! Our rooms have been fantastic!' -Brenda Yates Travel Trends: Travel searchers crave descriptive web copy Across the Web, the inclusion of relevant, topic-specific content has long been considered a cornerstone to achieving high rankings in search. This past week, Forrester Research released a study on travel researchers that bodes well for the application of these search marketing fundamentals to the travel industry. Forrester researchers concluded, ?Descriptive travel content is important to nearly all U.S. online travelers. What matters most? According to the study, 68% of the travelers polled ?value descriptive content.? ?Destination maps, pictures of the hotel room, local dining information, activities, entertainment and events, airline seat maps, and weather information,? all rank at 50% and above in terms of importance. RoomSaver.com helps you market your property to online travelers through pictures and words. With the Online Brochure and Trip Clip hoteliers get to showcase their properties with beautiful images and several descriptive paragraphs of text. Give online travelers what they are looking for ? clear descriptions of your property?s magnificence! Click here to view entire article on hotelmarketing.com> Success Stories? ?I would recommend this service to any hotel that needs to get more rooms filled and wants their return on investment to bounce back at them tenfold. I am extrememly impressed with the Reservation Call Source service. It?s a great way to monitor how many calls RoomSaver.com generates for us. I also enjoy working with my RoomSaver.com sales rep, she is always very helpful and attentive when assisting me with whatever I need. With the number of reservations we?ve booked, I don?t see how we can afford not to list our properties on RoomSaver.com. I intend to continue to use RoomSaver.com as an online marketing partner in the future.? Tom Rivera Area Revenue Manager, Texasr Intercontinental Hotels Group Holiday Inn Select San Antonio Airport Holiday Inn Downtown Market Square Holiday Inn Austin-Towne Lake We want to know about your success using RoomSaver.com, and what your employees and guests think. If you, your colleagues or one of your guests would like to share an experience with us, please e-mail editor@roomsaver.com. How Are We Doing? Have you taken the opportunity to take RoomSaver.com?s brief client satisfaction survey? We value your feedback and would like to know how we can serve you better. Click here to participate and we?ll send you a free gift! Comments Share your opinions and suggestions about RoomSaver.com! Informing Customer Service about your concerns will help us make RoomSaver.com work better for you. Contact Customer Service at 800-766-6728, option 2 or e-mail custserv@roomsaver.com. Is there information you would like to see in RoomSaver.com Monthly? E-mail your suggestions to the editor at editor@roomsaver.com. To unsubscribe, please send an e-mail to marketing@roomsaver.com. with the word, ?remove? in the subject line. If you believe you have received a fraudulent message or have a concern about fraudulent activity regarding RoomSaver.com, please contact us at reportfraud@roomsaver.com or 866-603-6195. Contact Us RoomSaver.com 5301 Robin Hood Road Suite 200 Norfolk, VA 23513 888.339.3948 info@roomsaver.com |
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